Your Privacy, Our Priority

1.1 Information You Provide

• Profile details (name, username, email address, password).
• Business information (company name, brand profile, campaign details).
• Payment and billing information (if applicable).
• Customer support communications.

1.2 Connected Social Accounts

When you link a social media account, we collect data via official APIs, including:

• Profile information (username, display name, bio, profile picture).
• Followers, connections, subscribers, or likes count.
• Posts, videos, and related metadata.
• Engagement metrics (views, likes, comments, shares, saves, watch time, reach, impressions).
• Audience insights (age, gender, location, devices, activity times).

We only collect this data with your explicit consent during account connection.

1.3 Automatically Collected Data

We automatically collect certain information when you access or use our services, such as:

• IP address, browser type, operating system, device identifiers.
• Cookies and tracking technologies (see Section 9).
• Log files (date/time of access, pages viewed, referral URLs).

1.4 Third-Party Sources

We may receive additional information about you from:

• Business partners or clients who invite you to campaigns.
• Publicly available sources (e.g., public social media data).

We use the information we collect to:

• Provide analytics, insights, and campaign reporting.
• Match creators and businesses for influencer campaigns.
• Operate, improve, and customize our Services.
• Authenticate users and secure accounts.
• Process payments (if applicable).
• Comply with legal obligations.
• Communicate service updates, marketing (with consent), and support.

We process personal data under the following legal bases:

• Consent: When you connect a social account or agree to marketing.
• Contract: To provide services you requested.
• Legitimate Interests: Improving services, preventing fraud, ensuring security.
• Legal Obligation: Complying with applicable laws and regulations.

We do notsell personal data.

We may share data with:

• Service Providers: Hosting, analytics, payment processors, customer support.
• Business Clients: Aggregated or campaign-related analytics for participating brands.
• Legal Authorities: If required by law, regulation, or to protect rights and safety.
• Corporate Transactions: In case of merger, acquisition, or asset sale.

• We retain personal data as long as necessary to provide services.
• Connected social data is refreshed and stored only while your account remains active.
• Upon request or account deletion, we erase or anonymize personal data within 30 days unless legally required to retain it.

• Data may be transferred and stored outside your country (e.g., EU, US, Canada, Nigeria, South Africa).
• We use safeguards such as Standard Contractual Clauses (SCCs)DPR-compliant cross-border transfer requirements and Equivalent measures to ensure lawful transfers.

7.1 Under GDPR / NDPR / POPIA

Individuals protected by the GDPR, NDPR, or POPIA have the following rights:

• Access your personal data.
• Correct inaccurate data.
• Request deletion (“right to be forgotten”).
• Restrict or object to processing.
• Data portability (receive a copy in a structured format).
• Withdraw consent at any time.

7.2 Under CCPA/CPRA (California)

California residents under the CCPA and CPRA are entitled to the following rights:

• Right to know categories of personal information collected.
• Right to request deletion.
• Right to opt-out of sale or sharing (we do not sell data).
• Right to non-discrimination for exercising privacy rights.

7.3 Under PIPEDA (Canada)

Canadian residents under PIPEDA are entitled to the following rights:

• Right to access and correct your information.
• Right to withdraw consent for processing.

We employ strong security measures including:

• Encryption in transit (HTTPS/TLS) and at rest.
• Access restricted to authorized staff only.
• Regular monitoring, backups, and incident response protocols.
• No method of transmission is 100% secure, but we implement industry best practices.

We use cookies, pixels, and similar technologies to:

• Authenticate logins.
• Measure site performance.
• Deliver relevant content and ads.

Users may disable cookies in their browser, but some features may not work.

We may update this Privacy Policy periodically. Updates will be posted with a new “Effective Date.” If changes are significant, we will notify users by email or in-app notice.